The Original American Ski and Snowboard Brand, Reimagined for the Future
Founded in 1962 in Washington State, K2 is a pioneering force in the American ski and snowboard industry. With a legacy of innovation, K2 has consistently pushed the boundaries of design and technology, introducing the first women-specific snowboards in 1999 and expanding their offerings to include a wide range of cutting-edge products.
Today, K2 is building on its rich heritage to reposition itself as an industry leader, combining their legacy of innovation with a focus on the future of skiing and snowboarding.